Print Design: Everything You Need to Know

Print designs are used on physical media such as business cards, billboards, and brochures rather than digital areas such as websites. Print design, like digital design, aims to transmit a certain message to viewers through visual visuals.

Print design may appear to be a rarity at first look. However, if you look closely, you’ll notice that you’re constantly surrounded by print designs. People come into contact with print designs on a daily basis, making this field of graphic design critical to activities such as brand marketing and advertising campaigns.

Types of Print Design

Print design is all around us, and it often goes unnoticed. Print media is still used in traditional company marketing to spread brand awareness. In businesses like publishing, where a well-designed cover can make a major difference in book sales, print design takes centre stage.

The following are some examples of print design to be mindful of

1. Business cards are used to promote a company

2. Branded packaging, labels, and shopping bags

3. Brochures

4. Billboards

5. Covers and interiors of books

6. Newspapers and magazines

7. Signage

8. Stationery

9. Invitations and greeting cards

10. Calendars

11. Posters

12. Menus

13. Banners

Print design vs. Digital design

Print design is any design where the final form is intended to be printed. In today’s world of digital design tools, it’s likely that the actual designing will be done on a computer, and even on the web itself. But the end product will be printed.
Designing for print and the web is most concretely different in that they use varied value systems for colour and resolution. For digital design, PPI and RGB determine image quality. When it come to print, DPI and CMYK are the measurements. PPI(pixels per inch) are the teeny tiny blocks that compose an image.


To know more about print vs digital design wait for our new blog coming out tomorrow. It will give you a brief about both designs and which to choose and to get you designs done on calendar, stationery, menu, business card and whatsoever contact us on http://www.truecolours.pk

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